– Feb 22, 2023 –– The broadcast and streaming industry’s transition to IP is truly democratizing video production and distribution. Why is this transition happening, and how can live production benefit from the adaption of IP? Here is the move to IP, explained.

IP provides many significant advantages in live production, including:

Cost-savings – The move to consumer off-the-shelf technology (CoTs) and IP have led to the development of robust live production solutions at competitive price points. Now high-quality productions can be produced and streamed with a cost-effective solution. Also, organizations can save on equipment costs as robotic camera(s) only require a single cable for video, control, and power (POE).

Scalability –Utilizing off-the-shelf switches and infrastructure means that an infinite number of IP inputs can exist on the network. Media professionals can now include more computer-generated content, IP cameras, and other NDI and IP sources in their live productions.

Flexibility – IP extends beyond the facility to the worldwide web through a suitable router. Adapt an IP Network today, or contact a knowledgeable technician to help you get started. It is a safe and secure way to enhance your video programming while also taking advantage of the security and management features that IP provides.

Why should media professionals start embracing IP?

• Utilize the scalability, cost-savings, flexibility, and APIs in the cloud.
• Make remote production workflow a standard operating procedure.
• Promote the seamless move to 4K resolution.

To learn more, join the Broadcast Pix IP Academy– the new online resource dedicated to educating and informing others on the benefits of IP in live video production.

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